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Pricing schedule

We provide independent advice, integration of all wealth management areas and we ensure that all the strategies required for an effective wealth plan are implemented. Many people have plans. Few get implemented. Our pricing model covers two inter-related areas: planning, and portfolio management.

Our annual planning activities include a review of all applicable documentation, ownership structures, cashflow analysis, insurance analysis, applicable tax planning strategies and estate planning.  It involves making recommendations that fit into your overall planning and ensuring that they get done. It includes the coordination of all meetings with internal and external professionals including meetings with lawyers, accountants, and insurance agents. External professionals may also have their own pricing schedules. Taking an integrated comprehensive approach means that we need to coordinate and oversee all activities from start to finish. The time typically taken is between 40 and 60 hours annually.

Our portfolio management costs cover all of our investment recommendations, including due diligence of managers, custody of assets, setting and maintaining a target asset mix, rebalancing, tax loss selling, regular reviews and enhanced portfolio and performance reporting.

Providing independent advice means that we are not tied to any firm’s products or research or strategies. We employ third party independent world class pension fund managers to make specific security selection based on the investment policy statement that we have provided to them. Our portfolio management costs are based on the asset mix of your portfolio and the amount invested and they are competitive & transparent. 

Our pricing schedule is as follows:

Equity assets

First $500,000 2.75%
Next $500,000 2.25%
Next $1,000,000 2.00%
Next $3,000,000 1.75%
Next $5,000,000 1.50%


Fixed income

First $1,000,000
Next $1,000,000
Next $3,000,000
Next $5,000,000

Other assets

First $2,000,000
Next $3,000,000    
Next $5,000,000    

Other assets

Can include preferred shares, F-Class mutual funds and alternative funds. Mutual funds and alternative funds may also have imbedded MERs.

Portfolio management costs are generally tax deductible outside of registered accounts.

The Susan O’Brien Group Wealth Advisory practices pricing integrity.